Performance-enhancement advisor, entrepreneur, software developer, author and investor are diverse titles that have been used to describe Luke Lowrey. The embodiment of the new millennium businessman, Lowrey spearheads the growth of multiple businesses with his unique blend of leadership, youth, tech savvy and international experience.

Born and raised in Melbourne, Australia, after playing in the National Basketball League under Australian Boomers coach Brian Goorjian, Lowrey became commonly regarded for his work in performance enhancement, where his discovery of the UPN™ algorithm has been hailed "the greatest advance in vertical jumping technology", "the defining point between performance enhancement of yesterday and performance enhancement of tomorrow" and even "worthy of a Nobel prize".  His work has meant that for the very first time in history, any athlete, of any capacity, can actually plot-and-predict their performance increases in the most revered of athletic feats: namely, the vertical jump, and the sprint.

Due to his incredible discovery, Lowrey is constantly pursued to advise a number of professional sporting teams and associations through his PrivatePro service; all of whom demand strong Non-Disclosure Agreements to prevent him from ever releasing their names and details. With clients ranging from the NFL, NBA, UEFA, ATP tour, Major League, NCAA, English Premier League and Olympic levels, Lowrey's unmatched expertise led him to develop the Double Your Vertical Leap™ advanced software system, which is now in it's third evolution, having served many thousands of elite athletes worldwide, with a further 85,000 subscribing to his website. In addition, Lowrey has publicly worked alongside such luminaries as EAS co-founder, author Shawn Phillips, and the world's #1 sports hypnotherapist, Pete Siegel, and is regularly called to give presentations to industry forums on the future of athletic performance.

Lowrey has been fortunate to be invited - as much for his friendly, personable nature, as for his business talent - to advise, direct and invest in many projects. With his renown for being on the cutting edge of performance nutrition, Lowrey was appointed as an Advisory Board member of Elite Performance Laboratories, LLC; overseeing their Adenotrex product development and athlete testing. Furthermore, Lowrey recently negotiated a three-year distribution contract with a leading Japanese consumer goods marketer for the exclusive license to Hollywood Slim System, a joint venture between Lowrey, Elite Performance Labs and famous Japanese ballerina and film producer, Maya Katsuragi. Lowrey is also part of a select group of private equity investors who source and 100% finance the acquisition of pre-identified companies around the world.