Performance-enhancement advisor, entrepreneur, software developer and author are diverse titles that have been used to describe Luke Lowrey. At just 26 years old, he is the embodiment of the new millennium explosion in athletic performance; spearheading a shift in the stagnant industry with his unique blend of youth, tech savvy and international experience.

In the space of just five years, Luke has proven himself to be at the very front of athletic performance-enhancement, with many freely comparing him to the Godfather of Eastern bloc athletic and plyometric training Dr. Yuri Verkhoshansky and to outstanding Polish Olympic coach Tadeusz Starzynski.  A former professional basketball player in his home country of Australia, after a series of career-ending injuries, Luke launched his own client advising service in 2003.

Most notably, Lowrey's company - The Vertical Project - his revolutionary UPN™ training system, The Window Plan™ recovery guideline and Double Your Vertical Leap™ advanced software system, have served over 6,000 elite athletes worldwide with a further 45,000 subscribing to his website, while he has publicly worked alongside such luminaries as EAS co-founder, author Shawn Phillips, and the world's #1 sports hypnotherapist, Pete Siegel.

Lowrey's discovery of the UPN algorithm has been hailed "the greatest advance in vertical jumping technology" and "the defining point between performance enhancement of yesterday and performance enhancement of tomorrow" and has meant that for the very first time any athlete of any capacity can literally plot-and-predict their performance increases in the most revered athletic feats: the vertical jump, and the sprint.

Dividing his time between the USA and Australia, Luke also advises a number of professional and elite sporting teams and associations through his PrivatePro service - all of whom demand strong Non-Disclosure Agreements to prevent him from ever releasing their names and details, ranging from the NFL, NBA, UEFA, ATP tour, Major League, NCAA, English Premier League and Olympic levels.

Lowrey is currently involved and actively working on a number of projects; from his client advising, to software production and various online projects, to the development of new athletic performance systems. With his renown for being on the cutting edge of performance nutrition and supplementation, Lowrey was recently invited to be an Advisory Board member of Elite Performance Laboratories, LLC; overseeing their Adenotrex product development and athlete testing.